“I met Peter Baumberger in person back at an event in 2007, and I find it fitting and just that we pay tribute to a man who not only as a character was special, but also for what he achieved in his period as a steward for Urban Jürgensen as a Brand and the watch industry as a whole. Coming up on 250 years of operation, it is only natural that many people along the way has had a hand in Urban Jürgensen´s historic track, and in this perspective – Peter provided an extraordinary contribution. We have received a Tribute to Peter Baumberger from Dr. Helmut Crott, who found new ownership back in the Company´s origin of Denmark, and likewise has played an important role in Urban Jürgensen’s past. It is with pleasure we bring Dr. Crott´s tribute here.”
Søren Jenry Petersen
President & CEO
The London Edition
This Urban Jürgensen Big 8 ‘London Edition’, exclusively retailed through A Collected Man, is distinguished by its custom-made, racing green dial, closed date aperture and stainless-steel case. Limited to 10 pieces, we will be donating all profits from the sale to the Wellcome Trust. Amidst the global pandemic taking place, we hope to contribute positively in a small way, by supporting the Wellcome in their efforts to prevent, detect, and respond to the disease.
The new model celebrates the continued success of The Alfred and answers the desire of our collectors and connoisseurs for a smaller watch. Two years to the day since the original Alfred launch, we proudly introduce ‘The Alfred 40’. With the smaller 40mm case and the addition of a folding stainless-steel clasp.
Continuing our strategy of representation with the world’s most renowned retailers of fine timepieces, we are extremely proud to announce our partnership with Exquisite Timepieces of Naples, Florida.
Year 245 …
As 2018 draws to a close, I would like to thank our rapidly growing family of clients and friends of Urban Jürgensen as well as our retail partners for making 2018 yet another good year for our company.
We have this year celebrated our 245th year of continuous operation, and we have had now our third year of exceptional growth in our sales after we took over the company and reset it for the future.
We are small, and the business environment continues to be challenging, but we have yet again in 2018 seen that our handcrafted timepieces find an increasingly larger customer pool opting out from the many industrially marketed “luxury” clone products. We continue to believe that there is future value and growth to be found when staying faithful to the core traditions and craft methods that ensures every Urban Jürgensen is an individual unique piece of watchmaking art.
A cornerstone in our messages to the market is that it’s about the quality of choices you make as a company that will determine your success. At Urban Jürgensen we have decided to stay very classic and timeless in the deployment of old craft methods to make our watches. The elaborate craft methods it takes to make our hands and moon discs, as well as our signature Guilloché and Grenage dials together with the hand finishing of movements, Arabe numerals and cases with forged teardrop shaped lugs individually soldered – are a testament to this. Using so much hand work ensures each watch is unique. And rare. We estimate that the number 1000 of Urban Jürgensen wristwatches will be sold to a lucky client during 2019.
We proudly celebrated opening partnerships again this year with the addition of David Duggan of Mayfair in London, and Hamilton & Inches in Edinburgh, completing our presence in the UK. Arguably two of the most respected names in the UK for their expertise and traditional approach to client service. They have begun selling well and connecting their discerning clients with Urban Jürgensen.
While “The Alfred” still enjoys an overwhelming reception, and the classic Ref 2140 WG and the Ltd Ed. Ref 1140 RG that were launched at Basel have been very successful – I can promise here that we will present something groundbreakingly exciting from Urban Jürgensen in 2019, fulfilling a strategic goal of enlarging the collection count in a whole new category, and finally answering the single most often asked question to me in the last 4 years. We can´t wait to showcase these pieces and look forward to the market reactions. I hope to see you at BASELWORLD and more to come!
Thank you to all who have supported us during the year, and I look forward to launching the next important collection from Urban Jürgensen and create a further basis for great partnerships in 2019.
Søren Jenry Petersen
President & CEO
Continuing our strategy of representation with the world’s most renowned retailers of fine timepieces, we are proud to announce our partnership with Hamilton & Inches of Edinburgh, Scotland.
After a very successful BASELWORLD, and in line with our strategy of partnering with the finest retailers in the world – we are extremely proud to announce a partnership with David Duggan of London.
Phone: +41-32 365 1526